Ekaterina Dorofeeva

Product Designer

Renstpree

September 2022 - Now

Google

October 2021 - September 2022

iCube Design Studio

Helped to develop and drive end-to end solutions from the ground up.
Mentored and lead junior UX team members.
Worked on establishing a design approach based on rapid testing and iterations of designs

Helped to define the end-to-end experience and user interfaces for features to increase user engagement, drive program adoption, and improve program effectiveness of Google Play’s loyalty program.

Engaged with customers to understand business goals and develop coordinated assets, video, print, web and mobile graphics campaigns aligned with said goals. Initiated dialog, presented progress reports and solicited feedback on work products in progress for projects including BMW’s campaign for Poland and Russia.
Produced content including presentations. 2D/3D animations, video and still images. Coordinated with marketing and sales teams in creating and revising UI designs for key applications in a fast-paced environment.

Microsoft

Collaborated with marketing and product management team on full UX/UI development cycle for multiple projects including seller applications for both web and mobile. Supported initiatives on behalf of Microsoft clients including Facebook, Google, Spotify, Boeing and Adobe.
Participated in planning of operational process improvements which would allow earlier and more intuitive sales transactions throughout the internal portal.
Created and edited baseline guidelines for front end accessibility to remediate existing applications.
Created graphics for use in mixed reality applications using Unity and developed videos to promote the AR project.
Collaborated with Senior Product Managers and Senior SDEs in developing graphics and video promotions for use in Microsoft Build, the annual conference in which Microsoft presents new tools and techniques for developers who build on Windows and Azure platforms.
https://en.wikipedia.org/wiki/Build_(developer_conference)

FieroAnimals (European design agency)

CloudberryLab

Intermedia

Developed graphic advertising campaigns for more than 20 global clients mostly located in Europe and Russia including Pepsi, Lays, BMW and MTS. Mostly coordinated with the internal Product Manager and/or directly with the customer.
Coordinated creation of visual/digital designs for advertising, websites and commercials from inception through delivery of market-ready products.
Interpreted client concepts into 2D/3D animations which would offer end customers an intuitive means of inspection and interaction.

Worked in a team of UX/technology developers, product managers and marketing representatives in developing a new stock market application for portfolio tracking and transaction management. Resulting application received 96 percent positive reviews on iTunes store.
Designed/developed wire frames and prototypes for the website and application (employing HTML, CSS and QA testing.)
Project generated a successful prototype, which was approved for launch and ultimately enabled the company to expand into a new market segment. Upon completion I was invited to present the product to a conference of industry professionals.
- Collaborated with product managers and software developers to define and implement predominantly cloud-based solutions.
- Progressively developed client’s vision for user experience with digital projects through research, conception, wire-framing, sketching, prototyping and mock up (using Sketch, InVision, Foundation, Framer.js.)
- Employed user-centric design approach and rapidly tested/iterated designs to ensure alignment. Made strategic design and user-experience decisions related to core/new functions and features.

Performed troubleshooting of issues affecting user experience and internal portal interaction starting from mail delivery, Exchange 2003/2007/2010/2013 platforms implement predominantly cloud-based solutions.
Progressively developed client’s vision for user experience with digital projects through research, conception, wire-framing, sketching, prototyping and mock up (using Sketch, InVision, Foundation, Framer.js.)
Employed user-centric design approach and rapidly tested/iterated designs to ensure alignment and full accessibility standards. Made strategic design and user-experience decisions related to core/new functions and features. prevailing promotion guidelines. platforms usage, client-side email applications and mobile devices
(Microsoft Exchange, Outlook, Lync, SharePoint, McAfee SaaS
Email Protection, and Intermedia products including SecuriSync, AppID,
Office Apps, migration tools and wizards.)

Bachelor of Science, Computer Graphics

Graduated with honors,Won merit-based scholarships covering 100 percent of costs, Completed two years of coursework focused on applicable mathematics

Postgraduate, one-year computer science course focusing on

the UX experience in AI-powered products.

Familiarity with major design tools including Adobe suite, Sketch,AutoDesk Maya (3D), Nuke, After Effects, Cinema4D, Procreate and Unity (AR/VR)

Coding experience with MEL Script, Python, Java, JavaScript

Experience with cloud-based platforms including AWS, Azure and open source

Created illustrations, designs and layouts for two children’s books on a free lance basis